永璞咖啡传媒港店 空间插画 / ©️ DAYUAN 大宛设计
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坐落于传媒港芒果广场的永璞咖啡店，被周围钢铁般森严的办公商圈所环绕。面对严谨忙碌的工作节奏，人们有时会不由得想要逃去自然之境。然而，考虑到工作时间对效率的需要，还是会选择某处能让自己平和下来，顺便处理一些琐事的地方。“一个安静能喝咖啡的舒服地方”——大宛提出使用自然意向的可持续材料，为品牌塑造新的形象，打造一处有动能也有温度的咖啡厅。
Located in Media Port's Mango Square, Yongpu Coffee is enveloped by the bustling corporate district. Faced with the rigorous pace of office life, individuals often find themselves yearning to escape to the tranquility of nature. However, considering the necessity for efficiency during working hours, there remains a preference for a space where individuals can find serenity while attending to incidental matters. "A cozy spot for quiet coffee enjoyment" – Dayuan proposes the use of sustainably sourced materials with a natural aesthetic to redefine the brand's image, creating a café that radiates both energy and warmth.
永璞咖啡传媒港店 内部 / ©️黎伟
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与城市商业相对立的，第一反应便是“自然”二字。而此次的设计中，我们并非将“自然”直接的拉进来，而是思考以一种含蓄折衷的方式将自然的温暖、舒适感融入到细节中，从而打造出一个充满魅力、平衡感和品位的空间。
Contrary to the urban hustle and bustle, the immediate association often gravitates towards the word "natural." However, in this design endeavor, we did not merely usher nature into the space; rather, we contemplated a subtle and eclectic approach to infuse the warmth and relaxation of nature into every detail, thereby fashioning a space brimming with allure, balance, and sophistication.
通过模拟山洞的包容感，为有需求的人们提供独立隔绝的空间
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整体室内空间以简单的形状指代了山石、洞穴和空中浮云等自然世界的基本元素。以大地色系结合天然质感的肌理，在商业环境中构建了一个纯净场所。
The overall interior space subtly alludes to the fundamental elements of the natural world – rocks, caves, and floating clouds. Combining earthy tones with natural textures, a pristine sanctuary is crafted within the commercial landscape.
永璞咖啡传媒港店 内部 / ©️黎伟
空间围绕着核心位置的操作台展开，上下沉稳厚重的黑色体块暗示其作为中心岛屿一般的存在，引领着人们的视线和注意力。环绕四周，墙面凹凸浮动的方形块面与灰泥肌理的叠加，更加凸显质感与层次。
The space unfolds around a central operational hub, with the solid, heavy black masses above and below suggesting its role akin to that of a central island, guiding people's gaze and attention. Surrounding the area, the juxtaposition of protruding and recessed square panels against the plaster texture accentuates the sense of texture and depth.
永璞咖啡传媒港店 内部/ ©️黎伟
顶部天花以“云朵”为意向，采用杜邦纸纹理打造出丝丝细碎的絮状质感，让光线透过纸灯时变得柔软温和。此外，灯光配有可变色温的选择，以达到未来适用各种场景的目的。
The ceiling, inspired by "clouds," employs Dupont paper textures to create a delicate, wispy sensation when light filters through the paper lamps, imparting a soft, gentle ambiance. Furthermore, the lighting offers variable color temperature options, catering to various future scenarios.
永璞咖啡传媒港店 景观台面 / ©️黎伟
挑高的天花板空间之下，是原有场地两个极具分量感的的承重柱体。我们将“山体”的概念与其融合，碳化木纹与砾石的颗粒感相互映衬，勾勒出”咖啡山“的自然质感。
Beneath the lofty ceiling space lie two imposing load-bearing columns of the original site. We seamlessly integrate the concept of "mountains" into them, juxtaposing the carbonized wood grain with the granular feel of gravel to outline the natural essence of "Coffee Mountain."
永璞咖啡传媒港店 内部/ ©️黎伟
同色系的木质桌椅以中轴对称式的排列形式，营造出视觉与情感上的双重稳定。在空间的转角处，我们还创造了一个隐秘的洞穴，黑色肌理空间给人以粗旷的感受，同时也能获得片刻的安心与静谧。
Wooden tables and chairs in the same color scheme arranged symmetrically exude visual and emotional stability. At a corner of the space, we have fashioned a secluded cave, where the coarse texture of black surfaces evokes a rugged ambiance, offering fleeting moments of solace and tranquility.
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由内及外，我们希望咖啡厅的外立面也可以融于如钢铁森林般的外部环境。因此我们采用了肌理软陶石搭配哑光瓷砖，轻柔的包裹住原本的玻璃幕墙，从而弱化过于冷静肃静的外部环境特征。此外，作为宠物友好的咖啡店，入口处还设置了饮水区域为宠物提供便利。
From inside out, we aspire for the café's facade to harmonize with the external environment, Hence, we opt for textured materials that mimic stone paired with matte porcelain tiles, gently enveloping the original glass curtain wall to mitigate the overly austere external environment characteristics. Additionally, as a pet-friendly café, a drinking area is provided at the entrance for the convenience of pets.
永璞咖啡传媒港店 外墙肌理 / ©️黎伟
永璞咖啡传媒港店 外立面 / ©️黎伟
当繁忙高效的办公商圈与自然的温暖相遇，永璞咖啡店便在其中绽放出别样的魅力。在这里，大宛希望人们不仅能品尝到香醇的咖啡，还能在工作的间隙重新找回内心的平静与生活的美好。
When the bustling efficiency of the corporate district intersects with the warmth of nature, the Yongpu Coffee blossoms with a unique charm. Here, Dayuan Design hopes that people can not only savor aromatic coffee but also rediscover inner peace and the beauty of life during moments of work breaks.
傍晚的永璞咖啡传媒港店 / ©️黎伟
项目名称 / Project Info : 永璞咖啡 西岸传媒港店
项目地点 / Location : 上海，中国 Shanghai，China
项目类型 / Category : 商业设计 Commercial design
空间设计/ Interior Design : 大宛设计 Dayuan Design
项目面积 / Area : 80㎡
摄影团队 / Photo : 黎伟
施工团队 / Construction ：上海恒品装饰设计工程有限公司
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